Nurturing Creative Class in Multimedia Industry
Submitted by siadmin on Thu, 02/02/2017 - 11:06Abstract
The importance of creative class has been increasingly recognized in policy practices as well as in academics. Seoul Metropolitan Government also announced supports for creative class and creative industry. However, despite its magnificent interest, the industry-associated HR(human resources) policy of creative class has not been launched yet.
This study aims to make suggestions for Seoul government to support creative class of multimedia industry: broadcasting, animation, and movie industry. In doing so, this study draws on the questionnaire survey method and in-depth interview with employees, companies, trade associations, and policy practitioners. Preferences for work experiences have created high level of entry barriers to new comers.
In addition, universities and private training institutions also do not contribute to the interactions between creative class and companies.
Moreover, central/local governmental efforts have been conducted in inconsistent and narrow ways.
This study recommends four strategies summarized as follows: capacity building strategy of creative class according to its position of the labor market; provision of information accessibility; agglomeration strategy; and cooperative policy framework among various actors from private and public and from individuals and industries.
Contents
01 Introduction
1_Background and Purpose of the Study
2_Main Contents and Research Methods
02 Characteristics of Multimedia Creative Class
1_Definitions
2_Changes of Seoul Multimedia Industry
3_Socio-economic Characteristics of Seoul Multimedia Creative Class
03 Labor Markets and Policy Agendas in Multimedia Creative Class
1_Methodology
2_Employment Practices and Incomes of Multimedia Creative Class
3_Exit and Mobility of Multimedia Creative Class
4_Learning System of Multimedia Creative Class
5_Policy Agendas from Multimedia Creative Class
04 HR Development Milieu of Multimedia Creative Class in Seoul
1_Educational System
2_Public Support System
3_Summary and Evaluation
05 Policy Recommendations for the Seoul Metropolitan Government
1_Policy Directions
2_Strategies and Core Programmes
Appendix